Tiyumba Hope Foundation in collaboration with the Plan International Ghana as part of activities towards celebrating this year International Women’s Day, has on Wednesday 8, 2023, empowered over 200 women of the informal sector with digital technology skills.
Speaking to diamondfmonline.com on the sideline of the exercise, the Executive Director of the Tiyumba Hope Foundation Mrs Fuseini Fadilah indicated that the training aimed at equipping and empowering more women of the informal sector with the skills needed to take up roles in the digital technology to enhance their workforce.
Mrs Fadilah explained further that, “we are honoring and celebrating the women in the informal sector just to appreciate their efforts and take them through the importance of using technology and the innovation just to close that gender gap, because if you look at the world right now it is fast growing in terms of technology and ITC”.
She indicated that, majority of women of the informal sector is still lucking behind in terms of using digital technology to brand and promote their products, hence the training.
“If you look at the informal sector you will realize that, most of the young women or women in general are still lacking behind when it comes to their branding and promoting their business on the social media space therefore, we are using the day to train them on how to use their smart phones to promote their business and attract customers within the region or outside the region”, she said.
Madam Fadilah in an interaction with diamondfmonline.com thus, appealed to government and the telecos companies to invest more on the internet connection to improve internet penetration within the Northern Ghana.
On her part, the Northern Region Head of Informal Apprenticeship, Madam Humaimatu Abdul Wahab, while explaining the importance of the day for the informal sector also, highlight the theme for this year’s celebration: “DigitALL: Innovation and Technology for Gender Equality” is important for both the master craft persons and apprentices because they need technology and creativity in their work.
“They need to embrace technology in order to expand their shops and create awareness, the existence of their shops and for the businesses to grow”, she said.
Meanwhile, some of the beneficiaries share with diamondfmonline.com on how the training has given them the opportunity to promote their businesses.
Tiyumba Hope Foundation is a non-profitable organization which focuses on education, healthcare and economic empowerment of widows in the Northern Region.
The foundation seeks to achieve Zero Hunger, eliminate Poverty, provide Quality Education, ensure Gender Equality and Sexual Reproduction Health in conformity with the United Nations Sustainable Development Goals (SDGs).
Story By: Alhassan Yakubu |www.diamondfmonline.com |Ghana.