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| PROGRAMME |
DONKOME |
| TIME |
2.00P.M. - 4.00 P.M. |
| DAYS |
MONDAY, WEDNESDAY &
FRIDAY |
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| BACKGROUND |
In a city like Tamale,
shopping has become a problem for most people due to
vehicular traffic. People spend hours searching and
locating shops to buy their needs. |
There are also businessmen,
importers as well as local producers who have stocks
of goods that need to be brought to the notice of the
general public. |
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| CONCEPT |
Donkome offers our
numerous listeners and business enterprises a medium
where goods and services could be advertised and promoted.
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Direction and locations
of where those goods and services can be found are made
available to the listeners. |
Promotions on the programme
are mostly done in Dagbani, Hausa and Akan with very
exciting Live Presenter Mentions and Endorsements. |
The Programme has created
a niche for itself. At some point in time, special promotions
through phone-ins are organized for advertisers and
their products. The impact of these on the products
promoted has been very encouraging. |
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| OBJECTIVE |
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| CONTENT |
| 2.00 |
P.M. |
- |
Introduction/Sign On |
| 2.15 |
P.M. |
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Nkomo Nketekete |
| 2.30 |
P.M. |
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Donkome |
| 3.00 |
P.M. |
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BBC News |
| 3.30 |
P.M. |
- |
Nkomo Nketekete |
| 3.55 |
P.M. |
- |
Sign-Off |
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| IMAGE |
This is the most humorous
and entertaining programme in the afternoon as well
as a one spot where direction could be given to business
and their potential clients. |
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